Build brand loyalty with a comprehensive delivery tracking system
Use every parcel tracking activity as an opportunity to communicate and retain customers. Turn any situation, negative or positive, into an opportunity to connect with customers.
Proactively communicate with delivery notifications
Improve post-purchase customer satisfaction with proactive delivery notifications
Identify and anticipate problems with our real-time delivery tracking tool. Reassure your customers and notify them before they contact you.
Build post-purchase journeys that can be customised according to your communication strategy
Configure the perfect message for each step of the customer journey and make them most pertinent to your brand and your delivery promise.
Customised notifications
Our platform enables you to design branded emails and SMS messages with ease.

Use tracking pages to involve your customers
No more going to third-party tracking sites and copying and pasting tracking numbers.
Keep your customers within your branded environment rather than referring them to the carriers’ tracking pages and losing your website audience.
WelcomeTrack enables you to create personalised tracking pages with your corporate design.
Your marketing and customer relations departments can create the most eye-catching tracking pages for your customers.
Reassure your customers
While waiting for their order, customers are anxious and in search of information.
While waiting for their orders, customers tend to be anxious and want information.
Tracking pages are an ideal opportunity to keep customers in your branded environment and enhance their shopping experience by showing relevant information while they are waiting for their orders to be delivered.
On average, WelcomeTrack pages are consulted 3 times per order.
Create added value and upsell opportunities
Tracking pages are the ideal opportunity to add value, create a fully personalised experience for your customers, and generate more revenue.
Use this space to drive business growth by including product recommendations, how-to tips, and your brand’s latest news.
WelcomeTrack order tracking emails are opened 2 to 3 times more often than marketing campaign emails. Used this opportunity to tell your customers about your other products.
Take control of your e-commerce returns management
Printing labels has never been easier!
Make returns management easier for your customer service department.
With WelcomeTrack, your customers can also print a return label in pdf format via your website or the tracking page. This makes the return of items even easier.
And it eliminates the need to contact customer service to request a return number – the process is entirely automated.
Real-time tracking of returns
WelcomeTrack gives you an overview of returns coming back to your warehouse.
This automatic tracking can directly trigger a refund which in turn improves the post-purchase experience.
Your customers also have access to a dedicated returns page that allows them to track every step of the process from label printing to refunds.
You have a full control of your e-commerce returns.
Mesure the post-purchase customer satisfaction
Launch satisfaction surveys at the right time
Choose the best time to distribute a satisfaction survey to your customers so that they are most likely to respond.
You can directly analyse the answers of your satisfaction surveys, identify your promoters as well as your detractors.
WelcomeTrack also analyses customer comments and presents them to you using our word cloud.
What is the open rate for order tracking emails sent via the WelcomeTrack platform?
The open rate for tracking emails is between 70% and 85%!
How can you regain control of your post-purchase communication?
Many e-tailers leave order tracking notifications to carriers. Mails sent by carriers and marketed according to their brand universe are not always legible for the customer. This stage can create a breaking point between brands and their customers in post-purchase communication. Take back control and immerse your customers in an immersive brand experience to build loyalty by personalizing your e-mail notifications and follow-up pages.
Is it possible to inform customers about in-store deliveries or shipments from stores using the WelcomeTrack platform?
Of course, WelcomeTrack supports and tracks all types of omnichannel orders, including ship-from-store.
How can I customize my order tracking pages with WelcomeTrack?
One possibility is to integrate marketing content:
- Customized promotions.
- Product recommendations.
- Links to your brand’s social networks.
- News about your brand.
- Tutorial on how to use the product.
Other options are available – contact us for a full demo.
Find out more about improving the post-purchase experience and building customer loyalty e-commerce deliveries
Post-purchase communication: build customer loyalty
Opt for an engaging post-purchase experience and turn your customers into brand ambassadors with WelcomeTrack’s tailor-made solutions.
Post-purchase experience: engage your customers
Increase customer engagement with an enriched post-purchase experience. WelcomeTrack personalizes your interactions and builds customer loyalty
Simplify the management of customer returns
Turn returns into opportunities with WelcomeTrack. Simplify your processes, increase speed and build customer loyalty with optimized management.