Reducing delivery delays through anticipation

Anticipate delays and optimize your logistics

Late deliveries are one of the main causes of customer frustration and a costly challenge for e-tailers. With WelcomeTrack’s advanced tools, you can anticipate delays before they impact your operations, act upstream to limit disruption, and guarantee a reliable delivery experience for your customers.

Why centralize your indicators is essential


WelcomeTrack offers predictive analysis tools to help you detect potential risks before they become real problems:

  • Carrier performance analysis: Compare average lead times and compliance with commitments between your partners to identify performance gaps.

  • Monitoring sensitive areas: Identify regions where lead times are regularly extended due to geographical, technical or logistical constraints.

  • Alerts on at-risk orders: Set triggers to be immediately informed when anomalies occur, such as a package not being scanned on time.


Concrete example: A company identifies an area with a large number of late deliveries. It can then identify which carrier is late or is meeting its delivery commitments, and adapt its transport plan to improve its delivery promise.

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Manage the unexpected with efficiency

Even if all delays cannot be avoided, WelcomeTrack gives you the tools to reduce their impact:

  • Proactive communication with customers: Inform them immediately of the delay and the measures in place to minimize the impact.
  • Alternative solutions: In the event of major delays, offer options such as pick-up at a relay point or rescheduling delivery to a date that suits them.
  • Real-time tracking: give your teams an overview of the orders concerned, so they can coordinate the necessary interventions and adjustments.
WelcomeTrack, analysez les  performances transporteurs

Cost reduction related to delays

Delays are more than just a time lag: they generate significant financial and operational costs. With WelcomeTrack, you can limit these impacts:

  • Fewer inbound customer service contacts
  • Reduce the need for commercial gestures: By anticipating delays, you reduce the need for
    such as refunds or credit notes.
  • Optimization of logistics resources: analysis tools help you to better plan your shipments, thus reducing the additional costs associated with rerouting or urgent deliveries.
  • Preservation of brand image: By communicating effectively, you reduce customer frustration and build trust.

Key statistic: Companies using WelcomeTrack see lower costs for delivery anomalies thanks to proactive anticipation.

Optimize your logistics with anticipation

Beyond managing delays, anticipation is a strategic lever for optimizing your entire supply chain. By leveraging WelcomeTrack’s real-time data and predictive analytics :

  • Plan your shipments intelligently: Identify high-risk periods or areas to adapt your shipping strategies.
  • Improve your relationships with carriers: Share your analyses with your partners to help them improve their performance.
  • Manage seasonal volumes: anticipate peaks in activity, such as during the holiday season, and adjust your resources accordingly.

Practical example: an e-tailer preparing its logistics for the sales season can use WelcomeTrack reports to anticipate the areas of greatest demand and allocate its resources optimally.

Offer a customer experience impeccable

Delays, when well managed, can become opportunities to build customer confidence:

  • Reactive communication: By informing your customers quickly, you demonstrate your professionalism and transparency.
  • Enhanced commitment: Customers who feel cared for, even in the face of the unexpected, are more likely to remain loyal to your brand.
  • Competitive differentiation: Proactive delivery management can help you stand out in a competitive market.
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Measurable results for your operations

WelcomeTrack doesn’t just manage delays, it improves your overall performance:

  • A reduction in average delivery times thanks to proactive adjustments.
  • Save time for your logistics teams, enabling them to concentrate on higher value-added tasks.
  • Increased customer satisfaction, reflected in positive reviews and stronger loyalty.

Key information: Customers consider that proactive communication about a delay improves their perception of a brand. perception of a brand.

Turn logistical challenges into opportunities with WelcomeTrack

With WelcomeTrack, anticipate delays, improve your performance and deliver a flawless customer experience.

Contact our teams to find out how our solutions can optimize your logistics today.

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